Social Media Analytics Roles

Social Media Analytics Jobs

Social Media Analytics Jobs

Social Media Analytics Jobs,its interesting to note that we hear openings in social media space.So what are the skill set companies are looking out in you?

  1. Social Media API know-how(Graph API,Rest API)
  2. Deep knowledge on R and Python(If you want to go in data science space)
  3. Reporting tools such as Qlik,tableau
  4. Understanding and knowledge around how Facebook ,Twitter and Youtube works
  5. Exposure to Excel add-ins
  6. Web-crawaling

Social Media analytic roles in organisations:

Social Media Analytics Jobs
Social Media Analytics Jobs

There are plenty of openings across large firms and startup ,typically companies which are involved in B2C environment. KPO actively looking out for social media analyst.They are keen in finding insights in Social Media Platforms. Let’s looks at the job roles for social media analyst

  • Facebook page tracking using FB page trackers
  • Twitter follower-ship tracking
  • Youtube views tracking
  • Creating charts around sentiment analysis & deep dive on root cause analysis

Which are companies actively hire social media specialists/analysts:

  1. Accenture
  2. Flipkart
  3. Amazon
  4. Mu-sigma
  5. Snapdeal
  6. Paytm

and more……


There are lot of startups like GM insight solution etc are always hunt for Social Media Analyst folks.

Luckily,people who are not technical can also get in to Social media roles.They need to do lot of market research on brands,publication and blogs.Manually aggregate,all of the details and present a nice looking presentations.

I encourage people to learn this advance skills of social media analytics and buildup their skill-sets. Market research companies actively lookout for Social media analyst/experts. Organisation uses Facebook ,Twitter and Youtube as free advertising platforms to promote their brands.Now ,tracking and finding insight is becoming nightmare for these organisation. Hence,they outsource the activities to IT/ITES providers.

Learn the language of Facebook like Engagement,Follower-ships,Social index become Social media analyst!…Good opportunity for freshers too!

Social media analytics jobs is going to be future for most of the ITES providers.


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Post Author: Ruchi

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